Start Date: 30-03-2022
End Date: 31-07-2022
केंद्र शासित प्रदेश जम्मू-कश्मीर, सुंदर हरे-भरे पहाड़, घाटी एवं ...
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केंद्र शासित प्रदेश जम्मू-कश्मीर, सुंदर हरे-भरे पहाड़, घाटी एवं धार्मिक मंदिरों के साथ पृथ्वी पर एक बेहद ही सुंदर स्वर्ग है।
पर्यटन क्षेत्र, विशेष रूप से महिलाओं और युवाओं के न केवल रोजगार का एक प्रमुख स्रोत है, बल्कि यह पूरे क्षेत्र में सामंजस्य और सामाजिक-आर्थिक समावेश के अवसर भी प्रदान करता है।
इस संबंध में, जम्मू-कश्मीर माईगव प्रदेश में पर्यटन को बढ़ावा देने के लिए आपके अमूल्य विचार और सुझाव आमंत्रित करता है, जो न केवल पर्यटकों की आमद को प्रोत्साहित करेगा बल्कि स्थानीय लोगों के लिए भी मददगार साबित होगा। ये पहल यहां की अर्थव्यवस्था को मजबूत करने और स्थानीय लोगों को नए अवसर प्रदान करने के लिए एक लंबे समय तक चलने वाले योगदान के रुप में भूमिका निभाएगा।
जमा करने की अंतिम तिथि 31 मई, 2022 है।
Farvez Basha D 2 years 9 महीने पहले
Depending on the nature of your business, you might also consider creating special package deals for these groups.
Farvez Basha D 2 years 9 महीने पहले
If your business is usually geared towards business customers, consider whether there are ways to switch your attention towards those who are likely to visit for leisure purposes instead. You could try to focus marketing efforts on different demographics too, like couples, groups of friends, or families with young children.
Farvez Basha D 2 years 9 महीने पहले
3. Increase the Focus on Leisure
Another tourism marketing trend due to COVID is the increase in marketing efforts to leisure. With restrictions on international travel and mass gatherings in many parts of the world, business events have been hugely impacted by the COVID situation. Although leisure trips have also been affected, there is still an appetite for holidays and for getting away from the stress, so it can pay off to focus more on the leisure market.
Farvez Basha D 2 years 9 महीने पहले
For hotels, cafes and similar businesses, you may also appeal on the basis of providing locals with somewhere to carry out remote work, and you can do this by promoting your work-related facilities and your wi-fi.
Farvez Basha D 2 years 9 महीने पहले
You can start by emphasising features of your business that are likely to appeal to local customers. For instance, rather than highlighting aspects like the weather and local attractions, which primarily appeal to international visitors, you might instead focus on your facilities, your ability to host events, or your luxury services.
Farvez Basha D 2 years 9 महीने पहले
2. Focus on Local (As Opposed to International)
One of the key ways those involved with tourism management are adapting to the pandemic is by placing a greater focus on customers in the local area, or in neighbouring countries. This is because the travel restrictions that are in place, and the overall reluctance to travel internationally, has made local customers a safer target demographic.
Farvez Basha D 2 years 9 महीने पहले
2. Focus on Local (As Opposed to International)
One of the key ways those involved with tourism management are adapting to the pandemic is by placing a greater focus on customers in the local area, or in neighbouring countries. This is because the travel restrictions that are in place, and the overall reluctance to travel internationally, has made local customers a safer target demographic.
Farvez Basha D 2 years 9 महीने पहले
Read our article, “Tips to Highlight Safety in Marketing & Guest Communication in Travel”, for much more on this topic.
Farvez Basha D 2 years 9 महीने पहले
This means highlighting the steps you have taken to keep your property or business COVID-secure. Customers need to be convinced that they are going to be safe, so you need to emphasise these concepts of hygiene and safety on your own website, on marketing content, on third-party platforms and through customer communication.
Farvez Basha D 2 years 9 महीने पहले
1. Prioritise Hygiene and Safety Via Marketing Communication
Customer safety has always been a major concern for those in the tourism industry, but customer needs in this area have evolved with the emergence of COVID. In particular, there is a greater emphasis on hygiene than ever before and this needs to be reflected within your tourism marketing efforts.